ABOUT US

Profile

Frequency 91.60 FM
Station ID Ninety One Point Six Indika FM - Sounds of Jakarta, Memutarkan Lagu-Lagu Hits Terbaik Tahun 2000 Hingga Kini
Tagline Sounds of Jakarta - Memutarkan Lagu-Lagu Hits Terbaik Tahun
2000 Hingga Kini
Music Characteristic Best hits of 2000 till today
Language Youth language of today
Brand Value Trendy, Fun, Adventurer, Confident, Popular

 

Profile Listener

Sex Male, Female
Age 25 - 32 years (main), 18 - 35 years (spread)
SES A, B, C+
Characteristic Trendy, Fun, Adventurer, Confident, Popular

Description

Having on air since year 2000 and known as “clubbing radio station”, now INDIKA 91.60 FM has opened a new chapter by changing into a radio station with a broader-reaching, both in terms of music played, announcers and the programs presented to the intended target market. The All New INDIKA 91.60 FM exciting format was based on Jakarta’s youth demand that came from months of research and understanding of what the target audience flavor. Carrying the new tagline ‘SOUNDS OF JAKARTA – Memutarkan Lagu-Lagu Hits Terbaik Tahun 2000 Hingga Kini’, INDIKA 91.60 FM positioned itself as a part of lifestyle radio station of Jakarta’s youth.